Deal Details

Augusta Sportswear Is Acquired by Platinum Equity

Consumer

Augusta Sportswear, a portfolio company of Kelso, sale to Platinum Equity

Summary

Augusta Sportswear Brands (“Augusta Sportswear” or the “Company”), a portfolio company of Kelso & Company (“Kelso”), has been acquired by Platinum Equity Advisors, LLC (“Platinum Equity”). Terms of the transaction were not disclosed.

Baird served as exclusive financial advisor to Augusta Sportswear on this transaction.

About

Augusta Sportswear Brands is a leading designer, manufacturer and marketer of high-performance uniforms, training apparel and fanwear for teams, coaches, athletes and fans. Made up of five brands, Augusta Sportswear, Holloway, Russell Athletic, Pacific Headwear and High Five, all driven by a simple mission to inspire a physically fit lifestyle, creating more healthy families and connected communities everywhere they operate. The Company also operates a separate dancewear business unit under the name Discount Dance. Founded in 1974, Augusta Sportswear is headquartered in Grovetown, Georgia.

Kelso is one of the oldest and most established firms specializing in private equity investing. Since 1980, Kelso has invested approximately $19 billion of equity capital in 139 transactions. Kelso was founded by the inventor of the Employee Stock Ownership Plan (ESOP) and, as a result, the principles of partnership and alignment of interest serve as the foundation of the firm’s investment philosophy. Kelso benefits from a successful investment track record, deep sector expertise, a long-tenured and stable investing team and a reputation as a preferred partner to management teams and corporate partners. The firm is headquartered in New York, New York.

Founded in 1995 by Tom Gores, Platinum Equity is a global investment firm with approximately $47 billion of assets under management and a portfolio of approximately 50 operating companies that serve customers around the world. Platinum Equity specializes in mergers, acquisitions and operations – a trademarked strategy it calls M&A&O® – acquiring and operating companies in a broad range of business markets, including manufacturing, distribution, transportation and logistics, equipment rental, metals services, media and entertainment, technology, telecommunications and other industries. Over the past 28 years, Platinum Equity has completed more than 450 acquisitions. Platinum Equity is headquartered in Beverly Hills, California.

Consumer

Augusta Sportswear, a portfolio company of Kelso, sale to Platinum Equity