Wendy Nicholson, Managing Director

Role at Baird

Wendy Nicholson is a Managing Director in Baird’s Global Consumer Investment Banking Group and co-leads Baird's Beauty & Wellness practice. Based in New York, Wendy also specializes in Food & Beverage and Pet Care. View our recent Consumer transactions.

Professional Experience & Education

Prior to joining Baird in 2022, Wendy served as Co-Head of Citi’s Global Consumer Equity Research sector. She spent 20 years as one of Citi’s most senior equity research analysts, and prior to that, nearly 10 years as a banker on Citi’s Consumer Investment Banking team.

Wendy received a bachelor’s degree in U.S. history from the University of Pennsylvania and an MBA from Stern School of Business at New York University.

Outside the Office

Wendy has served on the New York Regional Council for the Smithsonian Institution since 2020 and the Philanthropic Board of Advisors for Boston Children’s Hospital since 2021.